Mar 4The science of successWhat happens in the brain of high achievers, and how we can get closer to it Susan and Guthrie are two behavioral science experts behind The Team W, a company focused on teaching how to use brain and behavioral science to dramatically improve the impact of user experiences, products…Success12 min read
Feb 21You can’t control what you can’t controlAchieving results with discipline, hard work, focus and purpose Rick Takahashi, 13 times US surfing national champion, was born and raised in San Diego, California. As it is with most surfers, he started skating. Both skating and later surfing would happen the same way: through Rick’s friends. Surfing was…God9 min read
Feb 14Self-talk: a powerful tool to lead you to the best version of yourselfThe inner voice and decisions that keep Mitchie Brusco moving forward towards greatness Mitchie Brusco has always been a top athlete, with 11 X Games medals and many records. But he is a lot more than that. He is an artist, an…Skateboarding8 min read
Dec 20, 2021Pactto, coaching reinventedHello there, my name is Demian Borba, and I’m happy to share that, after months and months of hard work and tons of validation sessions, we are officially launching Pactto, a brand new platform for coaches and clients worldwide. As CEO and founder, I’m beyond grateful for the opportunity to…Pactto4 min read
Published in Adobe Tech Blog·Apr 29, 2021Speed Up Your Development Work Without Ever Leaving Visual Studio CodeWhat if developers could access design system information such as design tokens and components with code snippets right from their code editor? — Jumping from coding to a website for documentation breaks the very precious developer flow state, creating friction and slowing teams down. With the Adobe XD extension for Visual Studio Code, developers can access rich documentation stored as a design system package (DSP), including contextual code hints and code snippets in…Adobe Xd5 min read
Published in Adobe Tech Blog·Apr 29, 2021Announcing XD to Flutter v2.0Giving designers a fast path to production Flutter code. — Flutter is Google’s open-source UI toolkit for building beautiful apps for mobile, desktop, web, and embedded devices from a single codebase. Over the last couple of years, it has become the leading choice for developers who want to build apps for multiple platforms; but designers need a visual tool for…Flutter5 min read
Apr 27, 2021The hardest decision of my professional life: I'm leaving AdobeHow lucky I am to have something that makes saying goodbye so hard. When I joined the XD team back in 2015, it was simply a dream come true.Adobe3 min read
Published in Adobe Tech Blog·Dec 1, 2020Adobe XD Extension for Visual Studio Code 1.1 UpdateImproving on what developers fear the most: losing time! — Editor’s Note: Demian Borba is a Product Manager on the Adobe XD team responsible for its developer ecosystem — APIs and developer tools — more recently focused on the first Adobe XD extension for Visual Studio Code. — Erin Finnegan, Community Engineer, Creative Cloud This article is for developers and…Adobe Xd4 min read
Apr 26, 2020Experiencing facts, experiencing GodThe journey during the hardest time of my life Disclaimer: This is my personal experience. Hard to start writing about this, about this problem, a problem hitting hard on my family, more specifically on my 1-year old son, Noah. It's crazy how life can turn upside down so quickly. …God10 min read
Mar 3, 2020Meet the first Adobe XDI team for the AmericasHello there, my name is Demian Borba, one of the first Product Managers for Adobe XD. I’m now part of the Strategic Development team for Adobe XD in North America, and I’m thrilled to share some great news with you. Inspired by the amazing XDI program created by my…Xdi3 min read